less bkonkle-basecamp.tsx
❯ cd /writing

why this site is becoming the bkonkle basecamp

·site-notes

Photon Grove is the business name. That is where app releases, consulting work, and the boring-but-important parts of running a real software business belong.

bkonkle is different. It is the handle people already know from code, posts, videos, and conversations online. I want to lean into that instead of forcing everything through a company-shaped voice.

What belongs here

This site is becoming the home base for the public side of the work: Twitch streams, YouTube videos, articles, project notes, and links to the other places where people can follow along.

The tone should stay close to the way I actually work. Terminal-flavored, direct, curious, and more interested in useful context than polished personal-brand theater.

What Photon Grove handles

Photon Grove still matters. It is the backing entity for products and consulting, and it gives those things a coherent business identity. It just does not need to be the name on every stream title, article, or social profile.

The split is simple: Photon Grove ships the work. bkonkle talks through the work.